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Juca Cotz
Justin was a successful physiotherapist. His specialty was assisting new mothers and mothers in training with back pains. Pregnancy is no...
Inventor Pty Ltd
Oct 16, 20182 min read
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The Hard Choice of Deciding on a Manufacturer
It is extraordinarily rare that a Start-up has their own in-house manufacturer. Many of the gurus of the business world teach us that...
Inventor Pty Ltd
Oct 2, 20184 min read
19 views
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Maintaining a healthy client-business relationship
As an engineering consultancy firm Inventory Pty Ltd applies itself to helping people with start-up ideas make their dreams come to...
Inventor Pty Ltd
Sep 25, 20184 min read
26 views
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Turning Your Side Hustle into Your Full-Time Gig
We know how it goes; you finish university, you start working full-time and after a few years you start to wonder if there’s another way....
Inventor Pty Ltd
Sep 4, 20184 min read
57 views
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How Can I Protect My Idea with a Patent?
So, you’ve got an incredible idea for a new product and you’re looking to protect it. After all, you’re the one that thought of it, so it...
Inventor Pty Ltd
Aug 22, 20183 min read
29 views
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From CAD to Prototype
We recently got a shiny, new toy in the office; a 3D printer. Not only is it ridiculously useful for prototyping, but it’s a ton of fun...
Inventor Pty Ltd
Aug 15, 20184 min read
26 views
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Should You Build Your Own Website?
So, you need a website for your business. You’ve hustled your way through the product development process and it’s time to hit the...
Inventor Pty Ltd
Aug 1, 20184 min read
9 views
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Digital Marketing at Inventor
Unless you’ve been living under a rock for the last decade, chances are you already know how critical digital marketing is for a...
Inventor Pty Ltd
Jul 25, 20184 min read
13 views
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The Unsung Hero: Usability Testing
The unsung hero of our Product Development Blueprint at Inventor is without a doubt our usability testing. So much focus is placed on the...
Inventor Pty Ltd
Jul 19, 20184 min read
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New Product Focus: The Knock and Tamp
We Think Differently At Inventor, we don’t see problems. We see opportunities. Every time we hear someone make a complaint about a...
Inventor Pty Ltd
Jul 17, 20184 min read
48 views
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How Should You Price Your Products?
So, you’re starting a business, you’ve got a million and one things to do, you reach the stage where you need to decide on your pricing...
Inventor Pty Ltd
Jul 11, 20184 min read
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Developing Your Pricing Model
In all the hustle and bustle of starting a business, developing an effective pricing strategy is too often overlooked by founders. They...
Inventor Pty Ltd
Jul 5, 20184 min read
11 views
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Understanding the Product Life Cycle
While many people would have you think that successful new products enter the market and continue growing exponentially for years on end,...
Inventor Pty Ltd
Jun 19, 20184 min read
31 views
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The Under-Utilised Asset: Networks
So, you’re starting a business, or thinking about starting one, and you’re wondering what things are going to be the key drivers of your...
Inventor Pty Ltd
Jun 13, 20183 min read
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What is the First-Mover Advantage?
When a business is just starting out with an innovative product or in a new market, you’ll often hear their founders talk about having...
Inventor Pty Ltd
Jun 5, 20184 min read
12 views
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Sustainable Product Design – Is it More Than Just a Paradox?
A few days ago, we stumbled across the Ooho! water bottle; a seaweed based water bubble designed to replace water bottles and...
Inventor Pty Ltd
May 30, 20184 min read
79 views
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Target Markets and How to Define Them
Baby Steps Before an idea can walk, it must first crawl. For us, the crawling stage consists of answering two absolutely critical...
Inventor Pty Ltd
Apr 30, 20185 min read
10 views
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How Does a Designer Add Value to Your Business?
Inside the Design Mind Designers are a rare breed. They see the world in ways that most of us could never hope to understand. And it is...
Inventor Pty Ltd
Apr 30, 20185 min read
9 views
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Is Your Idea Any Good? And Does That Even Matter?
As product developers, we’re always listening to pitches for ideas and new products. In an ideal world, we’d be able to take on every...
Inventor Pty Ltd
Apr 30, 20184 min read
14 views
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